The company has started taking pre-orders on nine new 4K TVs, with plans to start shipping this June.
The TX-NR737 and TX-NR838 are part of the company's new Emotion Delivered concept.
It seems that more consumers are turning to streaming services, set-top boxes and over-the-air antennas for that entertainment fix.
The latest addition to the wireless streaming platform allows users to cast a song or playlist to a Sonos speaker from inside the Google Play Music app.
New selections include Bob Dylan, The Cars, Skrillex, Shakira and more, all available in 24-bit high-resolution audio.
The new audio option will be available in limited quantities starting in mid-April.
The $99 box features voice search and access to Netflix, Amazon Prime Instant Video, games, and more.
The product includes a 100-watt DSP-based amplifier and an optional subwoofer output.
Between now and next summer, 11 additional titles will get Dolby's awesome audio mix.
Besides the UHD Video Pack, the two will work on bringing Ultra HD directly to Samsung's Smart Hub platform.