Big Picture Big Sound

Amazon Prime Day Goes Live Early with 55-inch 4K Ultra HD TV for $399 and More Deals

By Chris Boylan

Amazon believes that Black Friday and Cyber Monday just aren't enough when it comes to getting great deals. So they invented a new shopping day in the middle of the year called "Prime Day" and it's tomorrow (7/11). Why Prime Day? Well, you could say it's named after prime numbers: seven and eleven are both prime numbers, as it seventeen, which makes this year's Prime Day -- 7/11/17 -- even more special. But really it's named after Amazon's Prime service. With Amazon Prime membership, you get free 2-day shipping on millions of items, free music and movie streaming, and free access to an Amazon Kindle lending library of electronic books.

So once a year, Amazon offers its Prime customers time-limited deals on thousands of items, including stuff our readers like (TVs, remote controls, speakers, tablets, headphones, home automation products, streaming sticks and more). And it actualy went live early this year - this evening - with some incredible deals on electronics gear, household items, groceries and much more. There are even a few deals that are only available by ordering via Amazon's Alexa voice assistant -- you'll need an Amazon echo, tap or dot for that, then just ask Alexa, "What are your deals?" And if you're not yet an Amazon Prime customer, you can sign up for a free trial so you can get access to Prime Day deals right away.

One of the deals that's live now is a 55-inch 4K Ultra HD Smart TV from Element which Amazon is selling now for a ridiculously low $399.99 with free shipping. If you're an Amazon Prime member, this set is a great choice as it has Amazon Fire TV built in. But you're not limited just to Amazon streaming. There are also apps for Netflix, Hulu, HBO Now and dozens of other major (and some minor) audio and video streaming services. The deal is supposed to last a few more hours but I doubt they'll keep them in stock that long. Here's a link:

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Of course, it's also the best day to buy Amazon devices, like Amazon Fire Tablets, the Amazon Echo, Dot and Tap voice assistants and Amazon Fire TV sticks and streaming boxes. You can find all of these available at time limited prices tonight and tomorrow. I'd recommend an Amazon Echo for $89.99 (instead of $179.99). This is a decent-sounding powered speaker that responds to voice commands and answers important questions like, "What's the weather?", "How is the traffic on my commute?", "What Does the Earth Weigh?" and "Who's Your Daddy?" (Try it!). The Amazon Echo, Tap and Dot also provides voice integration with dozens of different home automation products including Philips Hue lights, Logitech Harmony remote controls, Nest smart thermostat and WeMo smart plugs.

Here's a link to the Amazon devices on sale on Prime Day:

Amazon is also offering great deals on other tech products like headphones, speakers, computer monitors, laptops, tablets, phones and much more in their "Techies" section which you can find here:

A few other standout Prime Day deals for gear heads and home theater lovers:

Keep checking back tonight and tomorrow all day for new deals which will be going live over the next 36 hours (until midnight Pacific Time on July 11, 2017). Don't worry: your credits cards will have plenty of time to cool down before Black Friday.

Disclaimer: Big Picture Big Sound may earn a commission on purchases made from these links.

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